Pharma Innovation & Invention

Pharma Innovation & Invention

We (still) have an industry that behaves as if the molecule does all the work, and that simply getting it into the pipeline is 99% of what matters… However, 2020, more than ever, revealed how much difference a company, and its decisions, can make. Here’s to the...
Boosting Patient Confidence in Medicine

Boosting Patient Confidence in Medicine

Patients want to trust that what you are telling them is correct. They want to believe that your numerous years in medical school, your residency and your clinical experience enables you to make their lives better.While they may have confidence in your abilities, they...
The Role of Big Data in Medicine

The Role of Big Data in Medicine

Pharmaceutical companies are making a conscious decision to embrace digitalization and and the information revolution. This is because of the direct patient benefit from adopting data-driven approaches to research. The technology now has the potential to transform...
Q&A: How PatientMetRx Uses Artificial Intelligence

Q&A: How PatientMetRx Uses Artificial Intelligence

The healthcare industry continues to evolve as machine learning and AI in technology become prevalent. The integration of AI into healthcare allows for multiple benefits, including automating tasks and analysing big patient data sets to deliver better healthcare...