by PatientMetRx | Aug 26, 2021
Here at Talking Medicines we aren’t just pioneers in creating a cutting edge artificial intelligence platform but our knowledge and understanding of the industry started with the patient first. It all started by connecting patients to their medicines with…...
by PatientMetRx | Aug 20, 2021
The World Health Organisation It is great to see that the European Commission and The World Health Organisation (WHO) have now published their paper on the use of Artificial Intelligence (AI). WHO has drawn up six main principles, the European Commission have three...
by PatientMetRx | Aug 13, 2021
“The key to growth in the Pharma space is more closely associated with understanding consumer needs as opposed to creating or improving products. With this in mind, pharma marketers need to place emphasis on identifying customer needs and finding solutions to...
by PatientMetRx | Aug 13, 2021
Overview At Talking Medicines, we understand how regulated the pharmaceutical industry is, and understand that within the industry there are many unclear areas around Artificial Intelligence (AI). We are closely following the guidance around this from regulators,...
by PatientMetRx | Aug 11, 2021
What is a Patient Persona? To get in front of the right patient, at the right time, with the right message you need to first determine who the right patient is. Simply put, a patient persona represents the totality of the traits, needs, and motivations to a particular...
by PatientMetRx | Aug 2, 2021
How do you translate patient-centered ambition into reality? #dothingsdifferently The answer is, listen to your patients, how you do that can be the tricky bit. For a long time (I’ve been in the pharma industry for 20+ years) I’ve heard...
